Promotions Etc

BUZZ!!!

admin — Sun, 01 Apr 2012 15:49:38 +0000

What is the meaning of Buzz?

How does Buzz relate to your company, products, message, or mission? We think it starts with the right ideas. How about you, what does Buzz mean to you?

Buzz Marketing? Buzz Products? Is it one of the following?

the top news story on TV?
being viral on the internet | YouTube?
word of mouth | social media?
or is it internal to your company as in “what’s the buzz around the water cooler?”

Did you know?

Buzz Aldrin was born in Montclair, New Jersey on January 20, 1930. His mother, Marion Moon, was the daughter of an Army Chaplain. Is there a connection that Buzz Aldrin along with Neil Armstrong made history on July 20, 1969, becoming the first two humans to set foot on the Moon.

“Buzz the Tower”

Who remembers “Goose, we’re going to buzz the tower” from Top Gun? Does that type of Buzz exist only in the movies or does it mean doing something stupid that could get you violated or get a pilot’s privileges revoked? Rumor has it that on Sunday, January 8, 2011, the airplane carrying the NY Jets got a green light to Buzz the Empire State Building which was lit up in the team’s colors as they returned home after defeating the New England Patriots at the Super Bowl. Without the proper permission, that kind of Buzz will get you in a lot of trouble!

Spring is in full swing — and the brand new products and trends are here! We’ve got the latest Buzz and we’ll help you tie it all together – creating Buzz with ideas and products to get your message across to your targeted audience.

Everything’s got a creative twist. Its starts with the right ideas! We’ve got the Buzz on

ECO GREEN

ECO GREEN ideas to match the latest technology while reducing your carbon footprint

FLAVORFUL IDEAS

to go wherever your imagination takes you.

INTERACTIVE IDEAS

INTERACTIVE IDEAS with updated NEW user-friendly journals. No instructions required!

CREATING THE BUZZ EXPERIENCE

We can even help you in CREATING BUZZ EXPERIENCES at your tradeshow or events with Slap-On watches – it’s the update to the “pat on the back.”

To keep you on the right side of BUZZ, contact us today for the latest Buzz ideas matched up with the right Buzz Products! 734-439-0354

We’re Not Just Another Pretty Mug

admin — Thu, 01 Mar 2012 15:49:09 +0000

We’re Not Just Another Pretty Mug

Looking Beyond the basic Mug – not just for drinking coffee from Pam Palmieri on Vimeo.

We need your help to get our list to 100. Send us a new idea not listed here and we’ll send you a gift in your very own personalized coffee mug!

100 Uses for a Coffee Mug

1. Its reusable packaging for any product that will fit inside (reuse as a coffee mug or desk caddy).

2. Its a memo (imprint with important company dates, announcements, etc.).

3. Its a shirt box (stuff with an imprinted T-shirt).

4. Its a marker board (insert dry erase marker and eraser – works great on a plain white coffee mug!).

5. Its a planter (put a layer of small rock or gravel in the bottom first for drainage).

6. Its a candle (these are available in the industry).

7. Its a calendar (imprint a calendar on one side, company message on the other).

8. Its a desk caddy (fill with imprinted pens, pencils, small ruler, letter opener, etc.).

9. Its a candy dispenser (fill with candy…duh!).

10. Its a unique invitation (imprint invitation on side – another twist: require that they bring the invitation with them to the event).

11. Its a presentation container (insert client’s product).

12. Its an award (imprint with achievement – consider gold imprint).

13. Its an enhancer (adds perceived value to whatever you put inside).

14. Its a thank-you gift (wrap in cellophane and clinch with a ribbon at the top).

15. Its a tool box (insert mini-screwdrivers, mini-flashlight, tape measure, etc.).

16. Its a first-aid kit (insert bandages, headache medicine, etc.).

17. Its a hangover kit (insert headache medicine, ear plugs, phone number for AA, etc.)

18. Its a watch case (insert imprinted wristwatch).

19. Its a coaster set (insert cork or disposable coasters).

20. Its a cold-recovery kit, AKA “get yourself back to work” kit (imprint with good wishes, fill with chicken soup mix, a thermometer, cold medicine, etc.).

21. Its a wedding favor (fill with birdseed to send off the bridal couple)

22. Its a business card (imprint with a business card on side — sure to be remembered).

23. Its a sewing kit (insert sewing supplies).

24. Its a coin catcher (insert coin rollers — great alternative to the old piggy bank).

25. Its a holiday greeting card (imprint with sentiment of choice).

26. Its a frequent shopper card (imprint with offer on side, redeemed with every visit – a funny twist: “refills free with coffee purchase”)

27. Its a commemorative souvenir (imprint with event info or picture).

28. Its a fundraiser (imprint with worthy cause info — then sell it).

29. Its a premium (insert product or attach to product as an added premium with purchase).

30. Its a hardware storage container (nuts/bolts).

31. Its a sugar packet dispenser.

32. Its a soup bowl (insert cup-o-soup packet and spoon).

33. Its a political statement (imprint with candidate photo and info).

34. Its a history lesson (imprint with historical dates/info).

35. Its a recipe card (imprint with recipe – great for unique restaurant).

36. Its a picket sign (imprint with union message, etc.).

37. Its an anti-smoking aid (imprint with Surgeon General warnings).

38. Its a paper clip dispenser (fill with unique paper clip).

39. Its a reminder (“Change the batteries in your smoke detectors when Daylight Savings Time changes.”).

40. Its a company brochure (imprint with company info, mission statement, etc.).

41. Its a map (imprint a map on it).

42. Its a mini-blueprint (imprint with floor plan – what a great idea for a home builder!).

43. Its a written guarantee (no fine print here – “We’re proud to display our guarantee”).

44. Its a “warm fuzzy” (insert hot chocolate packet).

45. Its a motivator (imprint with compliment such as “Top Achiever” – assign to different person in office each week).

46. Its a safety program reinforcer (imprint with safety protocols).

47. its an instruction manual (no excuse for not following instructions).

48. Its a scavenger hunt game (imprint with list of items to find).

49. Its an operation manual (can be fun or serious).

50. its a company policy manual (excellent reinforcement).

51. Its a prize (imprint with illustration of game, such as a basketball going into the hoop “Score!”).

52. Its a clue (imprint on bottom of mug).

53. Its a token (“Return for __________”).

54. Its a checklist (imprint with checklist).

55. Its an announcement (imprint with announcement of achieved goal, expansion, etc.).

56. Its an exclusive pass (only those bearing this mug can gain entry into the elite section).

57. Its an inspiration (imprint with scripture or quote).

58. Its an agenda (“These are the items we need to discuss in this meeting.”).

59. Its an old-style shaving mug (insert bar of soap and brush).

60. Its a status symbol (given in exchange for major purchase or contribution).

61. Its a desktop basketball goal (add cardboard backboard – another imprint area!).

62. Its a dessert dish (order this dessert at restaurant – get to keep the mug!).

63. Its a delineator (decaf drinkers get green mug, those drinking regular get the red mug).

64. Its a business card dispenser.

65. Its a “share a penny” container (next to the cash register).

66. Its a toothpick dispenser.

67. Its a tip collector.

68. Its a billboard (imprint with a dozen or smaller block advertisements – use at favorite local breakfast diner).

69. Its a barbeque kit (insert basting brush, combine with sauce).

70. Its a theft deterrent device (“This mug stolen from…”).

71. Its a membership card (coffee club, change mug color each year).

72. Its a name badge (personalize imprint).

73. Its a cheat sheet (imprint with math formulas).

74. Its a phone book (imprint with list of important company phone numbers and/or extensions).

75. Its a whimsical… [need help here]

76. Its a soap dish (insert a bar of soap).

77. Its a written warranty (this one will not be lost or misplaced).

78. Its a measuring cup (imprint with scale on inside or outside).

79. Its an initiator (imprint with “step one, step two, etc.”).

80. Its a conversation-starter (imprint with opening line, such as, “What’s your name and what do you do?”).

81. Its a memorization aid (imprint with items to memorize).

82. Its a translator (imprint with common expressions in another language)

83. Its a paint can (the handle makes it easy to hold for touch-up work).

84. Its a play book (imprint with football plays) Perfect for those who “eat, sleep and drink football!”

85. Its an excuse eliminator (imprint with a “round tuit”).

86. Its a feng shui garden (fill with sand, add pebbles, tiny rake).

87. Its a computer aid (imprint with list of computer shortcuts for a particular program).

88. Its a fire safety map (imprint with floor plan showing fire exits).

89. Its an in/out sign for the desk (imprint with “I’ll be back in a moment” on one side, and “Out to lunch” on the other).

90. Its a computer disk case (insert a mini-CD or DVD, or shrink-wrap to the bottom).

91. Its a weight-loss aid (imprint with calorie info and/or how many minutes of exercise it takes to burn off a Twinkie, etc.).

92. Its an awareness tool (imprint with important statistics, etc.).

93. Its a how-to guide (imprint with instructions, diagrams, etc.).

94. Its a work of art (the imprint area is your canvas, let your creativity soar!).

95. Its a schedule (sport games, etc.).

96. Its a menu (imprint with restaurant menu, kid’s menu, senior’s menu, breakfast menu, etc.).

Cost Effective ROI – That’s Why!

admin — Mon, 17 Oct 2011 21:25:25 +0000

Why Promotional Products? Cost Effective ROI – That’s Why!

The Studies show that the cost per impression is $0.0004!! With the right ideas tied to the right items with the right call to action, your return on investment will be measurable and successful. We can help!

Consider these numbers of total impressions per month created by the following items:

Bags 1078
Caps/Headwear 443
Writing instruments 437
Apparel 344
Calendars 295

Top 5 most commonly retained promotional products include:

Writing instruments 46%
Apparel/ Shirts 38%
Calendars 24%
Bags 23%
Caps/Headwear 16%

At Promotions-ETC, we go beyond just selling products. Successful promotion campaigns don’t happen by chance. To realize goals, promotional products programs must be carefully planned, taking into consideration the audience, budget and, of course, the ultimate result to be gained. While it’s true that you can buy a product anywhere, we will help you create solutions, plan a program and get results…Guaranteed.

Why Use Promotional Products? Success is a Measurable Result

admin — Mon, 17 Oct 2011 21:22:15 +0000

Why Promotional Products? Success is a Measurable Result!

Each promotion that is geared towards your goals or prospects is more likely to generate a positive reaction and create results when the items carry a targeted message with a specific call to action that can be measured.

At Promotions-etc, we go beyond just selling products. Successful promotion campaigns don’t happen by chance. To realize goals, promotional products programs must be carefully planned, taking into consideration the audience, budget and, of course, the ultimate result to be gained. While it’s true that you can buy a product anywhere, we will help you create solutions, plan a program and get measurable results…Guaranteed.

Why Use Promotional Products? Targeted Marketing

admin — Mon, 17 Oct 2011 21:20:08 +0000

Why Promotional Products? Targeted Marketing

When you create a promotional campaign, your message will go directly to your target audience. The waste is minimal or none. Not only that, when the item is created for that particular event and audience, you will have created a positive impression with your targeted message.

How to CAP-italize on Your Brand!

Pam — Sun, 16 Oct 2011 20:39:19 +0000

Its starts with the Right Ideas! We created the Thinking Cap as a reminder that we wear ours 24/7. The right idea can help you with all the different hats you may be wearing these days. Read on for a bit of history as well as what’s new in baseball caps.

Who wore the first baseball cap? A “chip” or straw hat was worn in 1849 as part of the New York Knickerbockers first official uniform says Tom Schreiber, senior curator at the National Baseball Hall of Fame & Museum. Cap expert James Lilliefors reports the baseball cap was first worn by the Brooklyn Excelsiors in the 1860’s and featured a “small brim and round, forward-leaning crown, with a button on top of the stitching.”

In the 1960’s and 70’s, promotional hats were widely used by feed stores, farm equipment suppliers and automotive businesses who began giving away plastic mesh hats with snapbacks and foam fronts. The inexpensive “truckers caps” or “gimme caps” caught on especially in rural America. According to Lilliefors, “John Deere cap sales increased by 40% a year in the mid ‘70s.” Entering the 1980’s, Tom Selleck’s signature Detroit Tigers baseball cap worn in the TV Series Magnum P.I. further engaged larger audiences and popularized their use.

Today’s baseball cap has become a symbol of theUnited Statesand continues to be worn for weather protection, fashion, branding and promotional purposes. It’s the perfect user-friendly apparel and media to carry your message or logo. Everyone knows how to use it! “It’s functional, inexpensive and can broadcast whatever you want,” says Paul Lukas, creator of the sports uniform blog Uni Watch and an ESPN.com columnist. Further Lukas says, “Caps have gone way beyond baseball and sports … they have spread to cultures and countries that wouldn’t know a baseball game if it was plopped in front of them.”

The ball cap style most popular continues to be the basic unstructured model, featuring a fabric strap closure, mid profile with the logo or message positioned front and center.

Even as baseball caps continue to dominate the headwear market; fedoras, flat caps and pub caps have emerged as hip head coverings that fashion-conscious brands seek for their promotional purposes.

When Golf is your game, as the weather changes you may seek out one of the Gore-Tex bucket hats available from lines such as Callaway. This bucket rain hat is an essential element of any golf strategy. Features include Gore-Tex fabric with wide brim to shed rain, seam taped for waterproof performance and adjustable fit.

If it feels like you are the only one wearing the Thinking Cap and you could use help with ideas to promote your brand, products or services, contact us for an appointment and we’ll bring you your very own Thinking Cap as reminder that we wear ours 24/7 to bring you the right ideas.

Fall Fresh Ideas

Pam — Sat, 08 Oct 2011 21:27:05 +0000

With autumn and the colorful leaves upon us, many new apparel products are capturing the eyes of consumers everywhere. Winter apparel becomes a necessity as the temperature drops, and while there are several favorites available; there are also new features, accessories and extras to take note of when making your cold weather apparel choices. Look for features like water and wind resistance, performance fabrics, special pockets for cell phones, iPods, and specific openings for ear buds. If you’re an outdoor enthusiast and you enjoy being out after dark, think reflective and be seen. Flashlights come in handy as the nights become increasingly longer. Are you aware of the reflective items available and the many new options in small convenient flashlights? We’ve shown just two below. Contact us to find out about other fresh and innovative ideas out there.

This season’s products take warmth and convenience to a new level. Whether you are buying for an event, sales team, corporate clients, holiday gifting, sports or your non-profit group, we’ve got items to fit your needs. Key considerations include your end users and where they will be when wearing the items. Features and benefits include performance apparel attributes such as antimicrobial, anti shrink, anti stretch, and moisture-wicking. Many apparel lines use antimicrobial fabrics to reduce bacteria growth caused by perspiration. Apparel makers are continually developing new features to their fabrics to add durability, stain resistance and warmth while reducing wrinkling, fading, and pilling. This apparel can withstand hard use and harsh washing demands for both indoor and outdoor activities.

Are you looking for fresh ideas for apparel that will promote your brand with the added bonus of recognizing your most important people? Read on for ideas or contact us for something more specific to your needs. We want to help.

BUNDLE UP: One of our most popular jackets this year is the Glacier jacket. Features include wind and water resistance, two-way zipper and zippered chest pocket. Add a stadium scarf and you’re all set for the outdoors this fall/winter.

LIGHTS PLEASE: Clip-on a Reflective tag as a Zipper Pull to your new cold weather apparel this year. Custom shapes are available and the diamond shape shown lends itself to different types of logos and its small size makes it an attractive accent to any jacket. These Zipper Pulls like all the others are washable and weather resistant, and they help to increase your visibility when you are outdoors at night. They are ideal for sportswear, outerwear, backpacks, even shoes.

Flashlights with all the modern convenience include the revolutionary Neodyme Flashlights.

Neodyme flashlights are available through Promotions-etc

QR Codes

Pam — Mon, 03 Oct 2011 22:48:36 +0000

Are you using QR Codes yet?

What is a QR Code? QR is short for Quick Response (they can be read quickly by MOBILE devices and cell phones). When you think about QR Codes and why they are so important – the next question is why aren’t you using them more? With a quick scan of a QR Code, information can be saved to mobile and cell phone as a contact, a calendar item and they can direct your intended audience to a URL with targeted information, a video, your facebook page, twitter or linked in profiles and even provide GPS directions to a location. The power of this technology is in how they enhance both your online and offline marketing efforts. Maximize both with the use of QR Codes. The QR Codes can be printed on anything… a postcard, brochure or business card, the side of a building, on a t-shirt, promotional item and so much more.

Would you like to learn more about how to maximize your marketing dollars with the use of QR Codes? Contact us if you want to learn more about using QR Codes to maximize your marketing efforts. (734) 439-0354

Have you heard about POP Codes?