News & Events
Believe it or not, it’s not always about the money.
Business environments these days have dramatically changed from five years ago. Employees are now leaving their jobs much earlier. In the last half a decade, employees are staying in their jobs at an average of 3 to 5 years, which is not even enough time [...]
Deals of the Weeks
We are often asked about specials. We’ve started this page just for those who ask. If you’d like to learn more about our monthly Limited Time Specials, please join our mailing list and you will automatically be notified of our best items at phenomenal pricing the first week of every month.
$afety Pays in $avings
ARE YOU ready for Safety Awareness Month? June 2013 “Safety Starts With Me” What can you do to get ready? Promote and refresh your safety program Safety and First Aid training Replace and replenish safety equipment Safety incentives/employee recognition Community outreach
Most importantly, you can make safety and wellness part [...]
Product Safety – Why It Matters
There are an array of federal and state regulations regarding product safety, especially children’s products, that carry serious consequences for non-compliance. In addition to the legal issues of non-compliance, giving out non-compliant product can hurt your reputation with your customers. Safety and compliance does *not* need to be something [...]
The job market is improving and it is great for everyone, almost.
A recent study says that almost 25% of HR professionals are worried about keeping their employees engaged while the job market gets brighter. Many are trying to attract good employees but more importantly, they need to understand how to keep existing good employees. [...]
AWAKENING THE ZOMBIES: LIFE OR DEATH AT YOUR TRADESHOW
Ever get the feeling that everyone you see at tradeshows and conferences lately looks like a mindless zombie ? You’ve seen the Zombies….the ones with that glazed look in their eyes from stimuli overload, wandering aimlessly down the aisle, or staring into space while sitting next [...]
Spring has finally arrived and its time for Spring Cleaning and Spring Things. We’ve got some great limited time offers this month on Polo Shirts for every budget. This limited offering is available through April 30, 2013.
$11.95 includes one location embroidery. GOOD
Description: Preshrunk 50% [...]
Making Your Budget Work
You can achieve a uniform look without breaking the bank. By factoring in your budget, the number of employees, and turnover rate, you can determine what is right for your bottom line.
Option 1: Require your employees to wear shirts and pants in colors of your choice; Example: a [...]
HOW ARE YOU Honoring Your Nurses? National Nurses Week: May 9 – 15, 2013 Nurses are the largest component of most hospitals’ staff They are the primary healthcare practitioners: there are 4 times as many RN’s in the US than physicians! Nurses are present in many settings: hospitals, private practice, home care, public health, [...]
Tips on which fabrics are better for embroidery
Embroidery may not always be the best choice. It is not a one size fits all when it comes to embellishing clothing. Some other options could include Heat transfers, embroidered patches, laser etching or silk screening. Although embroidery is done with needle and thread, there is a [...]
Go Over the Rainbow this St. Patrick’s Day
WHY ST. PATRICK’S DAY PROMOS?
Over 34 Million Americans identify as being of Irish descent St. Patrick’s Day parades are an American tradition (first St. Patty’s Parade was Boston in 1737!) It’s celebrated across the country (not [...]
A day of parades, parties, wearing of the green and of course consumption of beer, Guinness beer.
This is one of the holidays that will give you wide exposure. It’s fun and whimsical and instantly adds fun to a logo or branding.
I am half Irish and grew up in the Boston area. Saint Patrick’s [...]
OUR COMPANY’S COMMITMENT TO ETHICAL AND RESPONSIBLE CONDUCT
Our Company believes we must not only meet the expectations of our customers and consumers, we must exceed those expectations. To that end, we have adopted standards for the safety, quality and integrity of our products and processes and we are committed to respecting the rights of [...]
January 30, 2013 8:00 AM
January 23, 2013 – Milan, MI: Promotions-ETC, a leading supplier of innovative promotional products, today announced that it has adopted the Promotional Products Association International’s (PPAI) Code of Conduct – further emphasizing its industry commitment to safety, quality and product integrity.
The Code, which outlines a company’s commitment to ethical [...]
What type of artwork works best for embroidery?
Vector art, Adobe Illustrator and Corel Draw are best because it can be re-sized with no loss of clarity. The most used Vector file formats can be .AI, .EPS, .CDR and some PDFs. The lines or edges of the artwork or lettering remain very clear at any [...]
Artwork is the starting point for Great embroidery.
Most people don’t know how important and what type of art works best for creating embroidery. As the saying goes garbage in equal’s garbage out. Digitizing can only be as good as the art provided to work off of, or a lot of work to clean up [...]
What Is Embroidery Digitizing?
Embroidery digitizing is the process of converting images from a graphic to a format that an embroidery machine can understand. Learning digitizing is challenging. It requires computer skills, knowledge of embroidery materials, such as fabrics, threads, stabilizers, and a good grasp of the embroidery equipment. It is not uncommon for someone [...]
Have you ever looked at an embroidered hat and wondered, why doesn’t mine look like that?
You want your logo visible but once it is embroidered on the cap it looks small, even though you have seen embroidered designs that seem large and are all over the hat. These hats were embroidered before the hat [...]
CARE INSTRUCTIONS FOR EMBROIDERED ARTICLES
Normally you wouldn’t think that we would need reminding on doing laundry. Here are some tips to making your embroidered garments look best and last their longest. Pretty much the care label instructions pertain to the garment, not the embroidery. Special care should be taken when laundering embroidered garments. 1. [...]
Start by making a plan
Success sure doesn’t happen by chance! Instead of just getting your name out there, think more about what is your purpose to start the process. Some of the desired outcomes of your promotional campaign: Your message reaches your intended and targeted audience. Your message is understood by the audience. Also [...]
The first pilot to fly the X-15, the first pilot to fly at Mach 2 and (unofficially) the first to fly at Mach 3 successfully.
On the morning of November 20, 1953, A. Scott Crossfield became the first pilot to fly at twice the speed of sound. He did this flying the experimental air-launched rocket-propelled [...]
Why are we on opposite sides?
Way back in medieval times, women that could afford fancy clothing with a bunch of buttons would rely on their handmaids to help dress them. Therefore, the dressmakers designed the garments so the buttons were in the proper position for the dressers, the person using the buttons.
Another theory [...]
Everyone needs one – Right? Especially when you’re three years old.
As promotional consultants we always try to come up with something different to help our clients maximize their objectives or help promote their brand. We have done some pretty unique promotions. Even better is when our clients tell us about the new uses they [...]
First ejection from a flying wing
On May 30th, 1949 the first use of a Martin-Baker ejection seat in a real emergency occurred when pilot J. O. Lancaster ejects himself from the Armstrong Whitworth “flying wing” jet airplane. While diving the first prototype at 320 mph he encountered a pitch oscillation believed to be caused [...]
Are you being seen?
Brand Impressions, simply put means the number of times a person uses your branded item multiplied by the number of times it is seen. Choosing a branded item to promote your business should be a thoughtful process. Just like a first impression when two people meet, you want people to think [...]
Earliest form of refueling aircraft
On November 12, 1921, the 1st air-to-air refueling is made when American Wesley May steps from the wing of one aircraft to that of another carrying a five-gallon can of gasoline strapped to his back. Leave me your comments
Don’t we all just want to belong?
Everyone wants to be part of something; a group, team or organization. Part of that is that we want to be recognized for a job well done, an accomplishment, a challenge handled or maybe a goal that [...]
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Promotional Marketing is an art as well as a science. Create your marketing masterpiece.
Making an impact at trade shows. Don’t blend in with the background; make sure that you stand out from the other booths. When you are a vendor at a show it is about getting qualified leads to your booth. Have [...]
To all who wear the Eagle, Globe and Anchor;
Happy Birthday. Today is the 237th birthday of the US Marines. Throughout the world on 10 November, U.S. Marines celebrate the birth of their Corps – the most loyal, most feared, most revered, and most professional fighting force the world has ever known.
I would [...]
Usefulness of Promotional Products.
Effective marketing strategies are what make you stand out from your competition; and the careful use of branded items will have a big impact. Getting your message out to your audience often makes the difference between a business that thrives and one that doesn’t. Many businesses need help to focus their [...]
Embroidery vs. Screen printing: What’s the Difference?
The difference between embroidery and screen printing may seem like common knowledge to people in the embellishment industry, yet when we started out in this business, many of our clients didn’t understand the difference.
If it’s about quality, choose embroidery and if it’s only about price go with [...]
Branded Drinkware – a favorite for everyone
It is the little things that make you stand out from the others when you own a company. There is one sure way to stick in someone’s mind. To some it may be a small thing, but giving branded drinkware to those who visit your company for a [...]
HOLIDAY GIFTS DONE!
How will you show your customers, employees and other VIPs your appreciation during the holiday season? It’s never too early to start thinking about it, and we’re here to help you plan the perfect holiday program with gifts that keep your brand front and center. We make your holiday gift-giving easy, [...]
Frustrated with Gift Giving?
Do you ever get frustrated with gift giving this time of year? It seems that we are pressured into giving, giving and giving for the sake of giving rather than showing someone that you care about them or their business. Does your gift reflect to your clients and employees how [...]
What is the meaning of Buzz?
How does Buzz relate to your company, products, message, or mission? We think it starts with the right ideas. How about you, what does Buzz mean to you?
Buzz Marketing? Buzz Products? Is it one of the following?
the top news story on TV? being viral on the internet [...]
We’re Not Just Another Pretty Mug
Looking Beyond the basic Mug – not just for drinking coffee from Pam Palmieri on Vimeo.
We need your help to get our list to 100. Send us a new idea not listed here and we’ll send you a gift in your very own personalized coffee mug!
Why Promotional Products? Cost Effective ROI – That’s Why!
The Studies show that the cost per impression is $0.0004!! With the right ideas tied to the right items with the right call to action, your return on investment will be measurable and successful. We can help!
Consider these numbers of total impressions per [...]
Why Promotional Products? Targeted Marketing
When you create a promotional campaign, your message will go directly to your target audience. The waste is minimal or none. Not only that, when the item is created for that particular event and audience, you will have created a positive impression with your targeted message.
Its starts with the Right Ideas! We created the Thinking Cap as a reminder that we wear ours 24/7. The right idea can help you with all the different hats you may be wearing these days. Read on for a bit of history as well as what’s new in baseball caps.
With autumn and the colorful leaves upon us, many new apparel products are capturing the eyes of consumers everywhere. Winter apparel becomes a necessity as the temperature drops, and while there are several favorites available; there are also new features, accessories and extras to take note of when making your cold weather apparel choices. Look [...]
Are you using QR Codes yet?
What is a QR Code? QR is short for Quick Response (they can be read quickly by MOBILE devices and cell phones). When you think about QR Codes and why they are so important – the next question is why aren’t you using them more? With a quick [...]